Technorati: Hospital Marketing: A Surgical Approach

Sure, the article states the obvious, but…

“Hospitals are in trouble. In a recent posting on the American Hospital Association blog titled A fresh look an[sic] old problem: cutting costs, the author wrote, “with the pressures of an economic decline and changing reimbursement policies, hospital leaders have been increasingly challenged to find sustainable ways to cut costs.””

Read more: http://technorati.com/business/advertising/article/hospital-marketing-a-surgical-approach/#ixzz1E3MSHj1q

Advertisements
This entry was posted in healthcare marketing communication. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s