Hospital’s Care4Kids App Clicks With Parents, Draws Notice

If I were an Ohio parent, I’d download this. From Cheryl Powell,  Beacon Journal medical writer:

‘Akron Children’s decided to develop the mobile app as a tool to help parents, said Andrea Joliet, the hospital’s assistant director of Interactive Marketing and Public Relations.  ”It does help raise our brand awareness,” she said. ”But it is really a great tool for parents to help them have essential information that is easily accessible.”’

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