Canadian Gov’t Restricts Health Messages

In the land of poutine and Tim Horton donuts, the government steps in to restrict the promotion of fresh fruits and vegetables. Makes sense.

‘“Our challenge is getting the health message about fruit and vegetables out there, but there are so many rules restricting what we can and can’t say, it’s hard,” said moderator Larry McIntosh, president and CEO of Peak of the Market, a vegetable distributor in Winnipeg, Manitoba, at the April 14 session.’

http://thepacker.com/Rules-restrict-Canadian-industry-s-health-messages/Article.aspx?oid=1317901&fid=PACKER-TOP-STORIES

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